PRESS RELEASE
(Scottsdale, AZ) - Scottsdale Museum of Contemporary Art (SMoCA) will present its 4th annual benefit, SMoCA Mix: Fashionably Avant-Garde, on May 7, 2016. The highly anticipated event will showcase contemporary avant-garde fashions from exceptional local and international designers.
SMoCA will reinvent itself for the evening with all four galleries, SMoCA Lounge and the Museum entrance animated by live entertainment and a runway stretching throughout the entire Museum. The event features iconic garments seen in popular culture alongside original creations designed exclusively for the evening.
Los Angeles based fashion house For the Stars will present featured designers Rocky Gathercole, known for his provocative designs who will showcase a custom dress Katy Perry wore for her Super Bowl XLIX halftime show performance in Arizona along with 20 garments designed exclusively for SMoCA Mix inspired by the architecture of the Museum itself, and couture and evening wear designers Albert Andrada who recently designed the gown of Miss Philippines, Pia Wurtzbach, when she was crowned the 64th Miss Universe, and Elie Madi whose detailed dresses are a favorite of celebrities including Carrie Underwood and actress Bai Ling.
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| Muse: Jill Evin Fashion: Rocky Gathercole Photography: Chris Loomis Photography (www.chrisloomis.com) |
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| With the designer himself, 64th Miss Universe 2016 Pia Wurtzbach, wearing an Albert Andrada creation Instagram photo by Albert Andrada |
MNM Couture will present Fouad Sarkis with designs that inspire with intricate details, luxurious materials and rich colors who will be displaying a gown recently worn by Scottsdale-based Brazilian model Micheline Etkin to the 2016 Golden Globe Awards.
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| Fashion: Fouad Sarkis Couture |
Valley’s own couturier Galina Mihaleva will present her Galina Couture collection of custom gowns and performance art costumes that meld contemporary technology and high fashion.
SMoCA Mix 2016 co-chairs Tracy Serena and advisory board member Christian Serena bring a fresh perspective to the year’s event. “We’re thrilled to be the chairs of SMoCA Mix and to show a broad audience why the Museum is so unique and dynamic,” said Christian Serena. “The Fashionably Avant-Garde evening will truly be a one-of-a-kind event that the Valley has never experienced before!”
“SMoCA is a young, vibrant and essential part of the dynamic art scene in Arizona,” said SMoCA Director and Chief Curator Sara Cochran. “We do things differently. This event is part of that – extraordinary visual displays, astonishing performances and uncommon foods. Join us and be part of the fun!”
SMoCA Mix 2016 tickets are available at SMoCA.org. Sponsorship and table opportunities are available by contacting KimC@sccarts.org. Proceeds will support SMoCa's mission and programs.
Guests are encouraged to dress the theme in black-tie avant-garde and to enjoy the luxurious fashion, catered bites and signature libations in the energetic atmosphere. Following the signature SMoCA Mix theme of “expect the unexpected,” guests will encounter surprises around every corner, promising an unforgettable evening.
Guests are encouraged to dress the theme in black-tie avant-garde and to enjoy the luxurious fashion, catered bites and signature libations in the energetic atmosphere. Following the signature SMoCA Mix theme of “expect the unexpected,” guests will encounter surprises around every corner, promising an unforgettable evening.
Below is a prelude photoshoot with fashions provided by For The Stars Fashion House, garments by internationally acclaimed avant-garde designer Rocky Gathercole and images captured by Arizona-based photographer Chris Loomis for Chris Loomis Photography.
The snacks here had a smooth taste with a bit of cheese and lime juice. To start, we got pork rinds at venue Houston TX; they were really flavorful with a spicy kick and smooth taste. Plus, it was a large fresh bag too, place is worth the price.
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